If you’ve ever manually reordered color swatches, adjusted size options, or wondered why certain variants get clicked more than others, this feature is built specifically for you.

The Problem: Product Options That Work Against You

Here’s a scenario that plays out thousands of times every day across Shopify stores:

A customer lands on your product page, sees a beautiful hero image, and is ready to buy. They scroll to the color options and see… a sold-out color as the first swatch. Or maybe it’s sorted alphabetically, so “Azure Blue” appears before your best-selling “Black.”

That customer now has to work harder to find what they want. Some will. Many won’t.

This isn’t just a minor inconvenience — it’s a conversion killer. And during high-traffic periods like Black Friday Cyber Monday, when every percentage point matters, these small friction points add up to real revenue loss.

The traditional solution? Manual updates. Ecommerce managers checking inventory levels, reviewing sales data, and manually reordering product options. It’s time-consuming, error-prone, and nearly impossible to maintain across hundreds or thousands of products.

The Solution: Intelligent, Automated Product Sorting

Product Sorting brings the same automated merchandising intelligence you already use for collections directly to your product pages. It continuously monitors your store’s performance data and automatically reorders your product options — colors, sizes, materials, styles — based on what actually drives results.

How It Works

Product Sorting analyzes your store’s real-time data across multiple metrics:

• Sales performance — Best-selling variants appear first
• Inventory levels — Never lead with sold-out options
• Conversion rates — Prioritize variants that convert
• Revenue impact — Highlight your highest-value options
• Stock velocity — Surface fast-moving inventory

The system runs continuously in the background, updating your product option order as your inventory and sales patterns change. No manual intervention required.

Why This Matters Right Now

We’re launching Product Sorting in beta just before Black Friday Cyber Monday for a reason: this is when automated merchandising matters most.

During BFCM, your store experiences:

• Rapid inventory fluctuations — Popular variants sell out in hours, not days
• Shifting demand patterns — Customer preferences change based on promotions and trends
• Higher traffic volume — More customers means more potential friction points
• Time constraints — Your team is handling support, fulfillment, and operations

Product Sorting ensures that every product page is always optimized, even when inventory and demand are changing by the hour. Your customers always see the most relevant, in-stock options first — automatically.

Key Features of Product Sorting (Beta)

Always In-Stock First

The most frustrating customer experience in e-commerce? Clicking on a product only to discover your preferred option is sold out. Product Sorting automatically moves out-of-stock variants to the end of your option lists, ensuring customers always see available inventory first.

This is especially powerful for stores with multiple variants. A dress available in 8 colors and 5 sizes has 40 possible combinations. Without intelligent sorting, customers might click through several sold-out combinations before finding what’s available.

Performance-Ranked Options

Not all variants perform equally. Your black t-shirt might outsell your chartreuse one by 10x. Product Sorting identifies these performance patterns and surfaces your best-sellers first, increasing the likelihood that customers select high-converting options.

This creates a positive feedback loop: high-performing variants get more visibility, leading to even better performance, while underperforming options naturally fall to the bottom of the list.

Real-Time Automation

Unlike manual merchandising, Product Sorting updates continuously. When a variant sells out, it’s automatically deprioritized. When inventory is restocked, it’s automatically re-promoted. When a new color starts trending, it automatically rises in the rankings.

Your product pages stay optimized 24/7, without any manual intervention from your team.

Multi-Metric Intelligence

Product Sorting doesn’t rely on a single metric. It considers multiple factors simultaneously:

• Which variants have the most sales?
• Which have the highest inventory levels?
• Which are trending upward in recent orders?
• Which have the best conversion rates?

This multi-dimensional approach ensures your product options are sorted based on a holistic view of performance, not just one data point.

What “Beta” Means for You

We’re launching Product Sorting as a beta feature because we believe in building with our merchants, not just for them. Here’s what beta means:

Included in Your Plan

Product Sorting is already available in your Dynasort account at no additional cost. No upgrade required, no new billing. Just open Dynasort and navigate to the Products section — it’s ready to use.

We Want Your Feedback

This is the first iteration of Product Sorting, and we’re eager to hear how it works for your store. What metrics matter most to you? What sorting rules would make this even more powerful? What edge cases does your catalog present?

We’re actively developing the roadmap for Product Sorting, and your real-world feedback will directly influence what we build next.

Not Final Yet

Because this is a beta release, you can expect additional features, refinements, and improvements in the coming weeks and months. We’re committed to making Product Sorting the most powerful automated merchandising tool for Shopify product pages, and we’re just getting started.

Getting Started with Product Sorting

Ready to try Product Sorting? Here’s how to get started:

Step 1: Open Dynasort

Log into your Shopify admin and open the Dynasort app. You’ll see a new “Products” section in the navigation.

Step 2: Select Your Products

Choose which products you want to enable Product Sorting for. You can start with a few high-traffic products or enable it store-wide — it’s up to you.

Step 3: Choose Your Sorting Rules

Select which metrics matter most for your store. Want to prioritize in-stock items? Rank by sales? Focus on high-margin variants? Product Sorting lets you customize the logic to match your merchandising strategy.

Step 4: Let It Run

Once enabled, Product Sorting works automatically in the background. Your product options will continuously update based on your store’s real-time performance data.

Step 5: Monitor and Adjust

Check back periodically to see how your products are performing. You can adjust your sorting rules at any time based on what you’re seeing in your data.

Real-World Use Cases

Fashion and Apparel

A clothing brand with products available in 12 colors and 6 sizes. Product Sorting ensures that:

• Popular colors (black, navy, white) appear first
• Sold-out size/color combinations are automatically hidden or deprioritized
• Seasonal colors are promoted when they start trending
• Clearance colors are surfaced when inventory needs to move

Home Goods

A home decor store with products in multiple finishes and sizes. Product Sorting helps:

• Keep bestselling finishes (brushed nickel, matte black) prominent
• Adjust for seasonal trends (warm tones in fall, cool tones in spring)
• Clear out slow-moving inventory by promoting it when strategic
• Ensure customers see in-stock options during high-demand periods

Beauty and Cosmetics

A skincare brand with products in different sizes and formulations. Product Sorting enables:

• Featured sizes (travel size, value size) to rank by performance
• Limited edition variants to be promoted while in stock
• Subscription-eligible options to appear first for customer retention
• Sample sizes to be strategically positioned for first-time buyers

The Bigger Picture: Why Automated Merchandising Matters

Product Sorting is part of a larger shift in e-commerce: the move from manual to automated merchandising.

Traditional merchandising requires constant manual attention. Someone on your team has to monitor sales data, check inventory levels, review analytics, and then manually implement changes across your catalog. This works fine for stores with 50 products. It breaks down at 500. It’s impossible at 5,000.

Automated merchandising solves this by encoding your merchandising strategy into rules that execute automatically. Instead of “check if the black shirt is sold out and move it down,” you set a rule that says “always prioritize in-stock variants” and the system handles it forever.

This isn’t about replacing human judgment — it’s about amplifying it. Your team still sets the strategy and priorities. The automation just handles the execution across your entire catalog, instantly and continuously.

What’s Next for Product Sorting

We’re already working on the next phase of Product Sorting, including:

• Advanced sorting rules — More granular control over how products are ranked
• A/B testing capabilities — Test different sorting strategies to see what drives results
• Custom metric weighting — Fine-tune how much each metric influences sorting
• Product option analytics — Deeper insights into variant performance
• Seasonal and promotional scheduling — Pre-program sorting changes for key events

As a beta user, you’ll get early access to these features as they launch. And your feedback will help shape what we prioritize.

Why We Built This

We built Dynasort because we saw Shopify merchants spending hours on merchandising tasks that should be automated. Collection sorting was just the beginning. Product option sorting was the natural next step.

Every friction point you remove from the customer experience increases conversion rates. Every minute your team saves on manual tasks is time they can spend on strategy, creative, and growth.

Product Sorting is our way of helping Shopify merchants compete at a higher level — not by working harder, but by working smarter.

Try Product Sorting Today

Product Sorting is live now in beta for all Dynasort users. There’s no additional setup, no new billing, and no learning curve if you’re already using Dynasort for collection sorting.

Open Dynasort, navigate to the Products section, and start optimizing your product pages today.

And as you use it, we’d love to hear from you. What’s working? What could be better? What features would make this indispensable for your store?

Hit reply to this email or contact our support team. We’re building Product Sorting with you, not just for you.

Here’s to smarter merchandising and better conversions.

— Homer & the Dynasort Team

Frequently Asked Questions

Q: Is Product Sorting included in my current plan?
A: Yes! Product Sorting is available to all Dynasort users at no additional cost during the beta period.

Q: Will this work with my theme?
A: Product Sorting works with all Shopify themes. It updates the underlying product option order, which your theme then displays.

Q: Can I customize which metrics are prioritized?
A: Absolutely. You can choose which sorting factors matter most for your store and adjust them at any time.

Q: What happens if I don’t like the results?
A: You can disable Product Sorting for any product instantly. You have complete control over where and how it’s used.

Q: How often does Product Sorting update?
A: Product Sorting continuously monitors your store’s data and updates product options in real-time as inventory and performance change.

Q: Will this slow down my store?
A: No. Product Sorting runs in the background and doesn’t impact your store’s page load speed.

Q: Can I use Product Sorting on some products but not others?
A: Yes. You have complete control over which products use Product Sorting and which don’t.

Q: How do I provide feedback?
A: Simply reply to any Dynasort email, contact our support team, or use the feedback option in the app. We read everything and respond quickly.

What Is Inventory Buffer?

The Inventory Buffer feature lets merchants define a buffer number that affects all inventory-based calculations, such as inventory quantity and sold-out status. By setting a buffer value, merchants can ensure that products with low stock levels are treated as out of stock sooner, adding an extra layer of inventory control.

• Example: If a merchant sets the Inventory Buffer to 5, then any product with an inventory quantity of 5 or below will be considered out of stock. This helps avoid potential stock shortages by signaling low-quantity products before they are entirely sold out.

How Merchants Can Use Inventory Buffer:

• Enhanced Stock Control: By setting a buffer level, merchants can account for safety stock, ensuring that products are marked as out of stock at a specific threshold.
• Prevent Overselling: Inventory Buffer allows merchants to manage low-stock items proactively, reducing the risk of overselling and enhancing customer experience by maintaining accurate inventory levels.
• Flexible Inventory Management: Merchants can set a buffer number that best suits their inventory needs, whether it’s a small buffer for high-demand items or a larger buffer for limited stock products.

Benefits for Merchants:

• Improved Inventory Accuracy: By setting a buffer threshold, merchants can ensure their store reflects stock levels more conservatively, leading to more accurate inventory reporting.
• Reduced Stock Shortages: Inventory Buffer helps merchants prevent last-minute stock-outs, allowing time to restock or manage customer expectations on availability.
• Customized Inventory Thresholds: Merchants have the flexibility to adjust the buffer value as needed, tailoring the feature to match inventory turnover and sales frequency.

Looking Ahead:

The Inventory Buffer feature is set to launch in Q1 2025 and will be a valuable addition to Dynasort’s inventory management toolkit. By allowing merchants to implement buffer levels in inventory calculations, Dynasort continues to empower merchants with precise, customizable tools to optimize stock control and ensure a smooth customer experience.

What Are Flex Attributes?

Flex Attributes enable merchants to create multiple instances of a ranking attribute with unique minimum and maximum values. Merchants can then apply these different versions in separate ranking recipes, allowing for customized ranking strategies that reflect specific collection needs or product types.

• Example: Suppose you use an Inventory Quantity attribute with a range from 20 to 200, which works well for high-value items like luxury watches. However, lower-cost items may have much larger inventory levels. With Flex Attributes, you could create a separate Inventory Quantity attribute with a range of 50 to 1000 for higher-volume items, tailoring ranking for Class A and Class B collections.

Flex Attribute Options:

Once live, Flex Attributes will be available for a variety of standard and advanced criteria, including:

• Standard Attributes:
  • Quantity
  • Full Size Run
  • Sizes In Stock
  • Variants In Stock
  • Product Published Age
  • Product Created Age
  • Age of Newest Variant
  • Product Margin
  • Sales
  • Revenue
  • Product Views
  • Add to Cart Events
• Advanced Attributes:
  • Product Reviews
  • Product Ratings

How Merchants Can Use Flex Attributes:

• Tailor Ranking Recipes by Collection Class: Merchants can create different versions of an attribute, like Inventory Quantity, and apply these versions to different recipes for Class A and Class B collections, ensuring that each collection ranks products according to its specific needs.
• Optimize Product Positioning Across Diverse Catalogs: With Flex Attributes, merchants can apply relevant ranking criteria to different collections, maximizing the relevance and effectiveness of product placements.

Benefits for Merchants:

• Enhanced Customization: Flex Attributes let merchants define precise ranking criteria for each collection type, ensuring optimal visibility for varied inventory.
• Improved Efficiency: Merchants can set up multiple versions of attributes, avoiding manual adjustments for each collection and streamlining collection management.
• Data-Driven Flexibility: Flex Attributes empower merchants to apply relevant data points to each collection, leading to smarter, more effective merchandising strategies.

Looking Ahead:

With Flex Attributes launching in December 2024, merchants will gain unprecedented control over collection ranking, making it easy to adapt recipes to different product types and inventory needs. This feature marks a major step in Dynasort’s mission to bring flexibility, customization, and data-driven insights to Shopify merchants.

What Is Product Sell Through Rate (STR) Attribute?

The Sell Through Rate (STR) attribute will calculate how much of a product’s inventory has sold over a specific time period relative to the available stock. Merchants will be able to use this attribute in sorting recipes to promote or deprioritize products based on their sell-through performance, ensuring the most relevant products are highlighted in collections.

How Merchants Will Use STR in Dynasort:

Once the STR attribute is available, merchants will be able to:

• Incorporate STR into Sorting Recipes: Merchants can use the STR attribute to sort and rank products dynamically. Products with higher sell-through rates can be prioritized to create urgency or capitalize on trends, while slower-moving products can be deprioritized or placed in clearance sections.
  • For example: Products that sell through quickly can be promoted to gain visibility and maintain momentum, while products with lower sell-through can be flagged for more aggressive promotion.
• Managed Collections: The STR attribute can be used in managed collections to automatically adjust product rankings based on their sell-through performance. This reduces manual merchandising and ensures products that are performing well remain in front of customers.

Benefits for Merchants:

• Optimized Product Visibility: Merchants can ensure that the best-selling products remain visible to customers, helping to maximize sales during high-demand periods.
• Efficient Stock Management: With the STR attribute, merchants can balance stock levels by pushing high-performing products while identifying slower-moving items that may need discounting or repositioning.
• Automated Collection Management: By integrating STR into managed collections, merchants can automate product ranking and ensure their collections are always aligned with current sales performance.

Looking Ahead:

The Product Sell Through Rate (STR) attribute will be available in Q4 2025, giving merchants a new way to dynamically manage their product visibility and optimize inventory flow. As part of Dynasort’s ongoing mission to provide smarter, data-driven merchandising tools, STR will help merchants stay agile and maximize product performance with minimal manual intervention.

What Is the “Days of Inventory” Attribute?

The “Days of Inventory” attribute estimates how many days of stock a product has remaining at the current sales rate. This feature will give merchants valuable insights into when products may run out of stock, enabling proactive inventory management and smarter merchandising decisions.

How Merchants Will Use It:

With this new feature, merchants will be able to:

• Incorporate Days of Inventory into Sorting Recipes: Merchants can use the Days of Inventory attribute to prioritize products with fewer days of inventory left, encouraging faster sales of low-stock items.
  • For example: You could move items that are about to sell out higher in collections to create urgency, or deprioritize overstocked items to focus on bestsellers.
• Automate Collection Management: The Days of Inventory attribute can be integrated into managed collections, ensuring that products with low stock are automatically promoted, or moved to clearance collections to maximize sales before they run out.

Benefits for Merchants:

• Optimized Inventory Flow: By tracking how many days remain before products sell out, merchants can make data-driven decisions to promote low-stock items and prevent missed sales opportunities.
• Reduced Overstocking: The Days of Inventory attribute can also be used to prevent over-promotion of well-stocked items, ensuring collections focus on items that require immediate attention.
• Automated Merchandising: With this feature, merchants can automate their merchandising to focus on stock levels, reducing manual interventions while ensuring optimal product visibility.

Looking Ahead:

The “Days of Inventory” feature is slated for release in Q1 2025, and it will be a key tool in helping merchants manage stock and merchandising more effectively. As we continue to innovate, this feature is just one part of our larger mission to help merchants optimize their operations through actionable insights and data-driven decisions.

How It Will Work:

Once released, the Email Digest feature will allow merchants to:

• Select Metrics to Track: Dynasort will automatically track important events like page views, product views, collection views, add-to-cart events, and checkout events. These will be summarized and delivered via email in digest format.
• Choose Delivery Frequency: Merchants will have the option to receive these reports daily, weekly, or monthly, depending on their preferences for monitoring performance.
• Send to Multiple Recipients: You’ll be able to send digests to multiple email addresses, making it easy for teams to stay in the loop.

Metrics Included in the Digest:

The digest will cover key performance metrics, including:

• Conversion Rate (CVR): Measure how effectively your store converts visitors into customers.
• Abandon Cart Rate (ACR): Keep track of how often customers abandon their carts.
• Collection Bounce Rates: Understand which collections may need improvement to retain visitors.
• Collection Exit Rates: See which collections lead to customers exiting the site.
• First and Last Collections Viewed: Get insights into which collections drive completed checkouts by tracking the first and last collections viewed in a session.

Why This Will Matter for Merchants:

• Convenient Monitoring: Merchants won’t need to log in frequently to keep up with their store’s data. The digest emails will offer key insights directly to their inbox, making performance monitoring effortless.
• Team Collaboration: With the ability to add multiple recipients, this feature will help ensure the entire team is updated on important store metrics.
• Flexible Insights: Whether merchants prefer daily updates or monthly summaries, the digest will provide flexibility, allowing them to choose how often they receive reports.

Release Timeline:

The Email Digest feature is scheduled for release by the end of Q4 2025. This addition will be a significant part of our ongoing mission to make Dynasort more powerful and accessible for merchants looking to optimize their stores through data-driven insights.

Looking Forward:

The email digest feature is just one of the exciting updates on our roadmap. As we continue to enhance Dynasort’s capabilities, merchants will have even more ways to streamline their operations and boost store performance through automated insights.

Formula:

ACR = (Number of abandoned carts ÷ Total carts created) × 100

Using ACR in Dynasort:

In Dynasort, you can use Abandon Cart Rate (ACR) in several ways to optimize your collections and improve conversions:

1. Identify High Abandonment Products: Track which products in your collections have high ACR. If specific items cause customers to abandon their carts, you may need to address pricing, shipping costs, or product descriptions.
2. Optimize Product Positioning: Use ACR data to adjust the order of products in collections. If a collection has a high ACR, Dynasort can help you experiment with product placements to see if boosting or lowering certain items affects cart completion rates.
3. Improve Checkout Flow: If certain collections or products consistently have a high ACR, this could indicate issues with the checkout process or unexpected costs (like shipping). By analyzing ACR alongside other metrics, you can streamline the checkout to reduce drop-offs.
4. Targeted Marketing: Use ACR data to create targeted recovery campaigns. Products with high abandonment rates can be promoted with email reminders, discounts, or other incentives to bring customers back and complete the purchase.
5. Testing Price Sensitivity: Dynasort allows you to sort by various metrics like price or stock. If certain products or price ranges consistently lead to higher abandonment rates, you can use that insight to adjust pricing strategies or offer bundles to lower the ACR.

By analyzing ACR with Dynasort, you can take data-driven actions to reduce abandoned carts and increase overall sales.

Formula:

CVR = (Collection views ÷ Total visitors) × 100

Using CVR in Dynasort:

In Dynasort, you could use Collection View Rate (CVR) to:

1. Identify High-Traffic Collections: CVR helps you understand which collections attract the most attention from visitors. You can focus merchandising efforts on these collections, optimizing them further to convert visitors into buyers.
2. Evaluate Collection Placement: By tracking the CVR, you can see how effectively certain collections are positioned on your site. If a high-performing collection has a low CVR, it may need better placement on your homepage or navigation menu.
3. Optimize Collection Sorting: With Dynasort’s ability to sort products based on data, you can optimize collections that have high CVR but lower conversion rates by adjusting product rankings or creating more enticing product sets to drive sales.
4. Track Marketing Campaign Success: If you run marketing campaigns directing visitors to specific collections, CVR allows you to measure how successful those campaigns are in getting visitors to the intended collection.
5. Improve User Experience: By analyzing CVR, you can adjust the overall flow of your site. If certain collections are underperforming in terms of views, you may need to re-evaluate the navigation or layout to make them more discoverable.

In Dynasort, this data can provide actionable insights for both collection performance and optimization opportunities, helping boost engagement and conversions.