New Introducing Dynasort Recommendations Read

Category: Collections & Merchandising

CRO tactics for Shopify collection pages and merchandising: sort order, product placement, collection structure and what to measure.

The first two rows of a collection get most of the clicks: curate them like a shop window, not an accident.

Collections & Merchandising Conversion Rate Optimization

The First Two Rows of a Collection Get Most Clicks

September 11, 2026 / September 14, 2026 by Wade

← All 100 tips · Tip 21 of 100 · 80 days to Cyber Monday The first two rows of a Shopify collection page collect the overwhelming share of its clicks, and most stores fill those slots by accident. Back in tip 2 we fixed your sort order in broad strokes. Today we zoom all […]

Out-of-stock products: never at the top, never hidden entirely. Bottom of the collection, clearly marked.

Collections & Merchandising Conversion Rate Optimization

Where to Put Out-of-Stock Products in Shopify Collections

September 3, 2026 / September 14, 2026 by Wade

← All 100 tips · Tip 13 of 100 · 88 days to Cyber Monday Out-of-stock products on a Shopify collection page belong in exactly one place: the bottom, visible and clearly marked. Not squatting at the top where they burn your best real estate, and not hidden entirely. Both popular strategies are wrong, and […]

Introducing Dynasort Recommendations

Feature Releases Collections & Merchandising News

Introducing Dynasort Recommendations

August 31, 2026 / September 1, 2026 by Wade

One week ago we took Dynasort Search out of soft launch. Today it is Recommendations’ turn. Dynasort Recommendations, our upsell and cross-sell engine, is out of soft launch and available to every store, on every plan, starting now. The short version: the same recipes that already rank your collections and your search results can now […]

Sort order is your silent top salesman: default and “manual” chaos ordering costs real money on every collection page.

Collections & Merchandising Conversion Rate Optimization

Sort order is your silent top salesman: default and “manual” chaos ordering costs real money on every collection page.

August 23, 2026 / August 22, 2026 by Wade

← All 100 tips · Tip 2 of 100 · 99 days to Cyber Monday Shopify collection sort order decides what most of your shoppers see, and most stores have never made a deliberate decision about it. The collection page is your shelf space. The top of it is eye level. And on a shocking […]