Collections & Merchandising Conversion Rate Optimization Sort order is your silent top salesman: default and “manual” chaos ordering costs real money on every collection page. August 23, 2026 / August 22, 2026 by Wade ← All 100 tips · Tip 2 of 100 · 99 days to Cyber Monday Shopify collection sort order decides what most of your shoppers see, and most stores have never made a deliberate decision about it. The collection page is your shelf space. The top of it is eye level. And on a shocking […] Read more »
