Quick Notes What Are Shopify Web Pixel Events and Why Do They Matter? June 22, 2026 / June 12, 2026 by Wade Shopify web pixel events are standardized behavior events (page viewed, product viewed, collection viewed, product added to cart, checkout completed, search submitted, and more) that Shopify emits as shoppers browse a store. Apps subscribe to them through a sandboxed web pixel, which is how merchandising and analytics tools learn what shoppers view, click, and buy […] Read more »
Quick Notes What Abandon Cart Rate Tells You About Your Collections June 20, 2026 / June 12, 2026 by Wade Abandon cart rate at the collection level is the share of shoppers who add a product from a collection to their cart but never complete the purchase. Tracked per collection, it shows you which collections generate interest that does not convert, a more specific and more actionable signal than a single storewide cart abandonment number. […] Read more »
Quick Notes How to Keep Seasonal Products Visible at the Right Time June 17, 2026 / June 12, 2026 by Wade To keep seasonal products visible at the right time, give them a temporary lift ahead of the season instead of waiting for sales data to catch up. Sales-based sorting always lags the calendar: shoppers look for sandals before sandals start selling. Boost seasonal items before demand peaks, let performance signals carry them in season, and […] Read more »
Quick Notes How to Sort a Shopify Collection by Sell-Through Rate June 15, 2026 / June 12, 2026 by Wade To sort a Shopify collection by sell-through rate, you need an app, because Shopify’s built-in sort orders do not include it. Sell-through rate (STR) is the share of available stock you actually sold over a period. Sorting by it surfaces the products that are genuinely in demand relative to how deeply you stocked them, not […] Read more »