Quick Notes How to Add Product Recommendations to the Shopify Cart Page September 16, 2026 by Wade Add a recommendations section to your cart page or cart drawer in the theme editor, then bind it to logic that reads the cart. A good cart row considers everything already in the cart, recommends products that pair with it, never repeats an item, and ranks suggestions by a rule you choose, such as complements […] Read more »
Quick Notes How to A/B Test a Collection Sort Order in Shopify September 15, 2026 / June 12, 2026 by Wade To A/B test a collection sort order, run two sorting approaches against each other on the same collection, split exposure between them fairly, hold everything else constant, and judge the winner on collection conversion rate. Shopify has no built-in way to test sort orders, so in practice you either alternate sorts on a schedule or […] Read more »
Quick Notes How to Handle Preorder Products in Collection Sorting September 13, 2026 / June 12, 2026 by Wade Preorder products usually carry zero or negative inventory, so any inventory-aware sort treats them like sold-out items and sinks them to the bottom. To keep them visible, exempt them from out-of-stock demotion: pin them to a fixed position, or flag them with a metafield or tag and give that flag enough weight in your sorting […] Read more »
Quick Notes How to Control Which Products Shopify Recommends September 11, 2026 by Wade Natively, control means hand-picking: Shopify’s Search & Discovery app lets you set related and complementary products per product. That is fine for a small catalog. At scale, control means rules: define the pool a row draws from, rank it with your own data, and set guardrails like sold-out handling and per-brand caps. Manual Curation Does […] Read more »
Quick Notes The Best Sort Order for a Shopify Sale Collection September 10, 2026 / June 12, 2026 by Wade The best sort order for a sale collection is a weighted blend of discount depth, available inventory, and recent sales velocity. Discount percentage draws shoppers in, inventory weighting keeps well-stocked deals on top, and velocity surfaces the markdowns people are actually buying. Sorting by discount alone usually promotes the leftovers nobody wanted at full price […] Read more »
Quick Notes Why Is My Collection Conversion Rate Dropping? September 8, 2026 / June 12, 2026 by Wade A dropping collection conversion rate usually traces to one of four causes: top positions filled with out-of-stock or low-stock products, a stale sort order that no longer reflects what shoppers want, seasonality shifting demand away from the products up front, or a traffic mix change sending colder visitors to the page. Work through those in […] Read more »
Quick Notes How Do Product Recommendations Work on Shopify? September 6, 2026 by Wade Natively, Shopify generates product recommendations automatically from signals like purchase history and product data, and themes render them as “You may also like” sections. Control is limited: you can set related and complementary products by hand in the Search & Discovery app, per product. Recommendation apps replace this with logic you define and measure. What […] Read more »
Quick Notes What Is Swatch Sorting (Product Option Sorting)? September 5, 2026 / June 12, 2026 by Wade Swatch sorting (product option sorting) is the practice of ordering a product’s variant options, like color swatches, so the best performing choice appears first. On most themes the first variant is the default selection and drives the image shoppers see, which makes variant order a real merchandising surface, not cosmetic housekeeping. It is the product […] Read more »
Quick Notes What Is Sell-Through Rate and How Do You Use It? September 3, 2026 / June 12, 2026 by Wade Sell-through rate (STR) is the percentage of available inventory you actually sold during a period. In plain words: units sold divided by the units you had available to sell, over a set window such as 30 days. A high STR means demand is strong relative to stock, while a low STR flags slow movers tying […] Read more »
Quick Notes What Is Search Merchandising? September 1, 2026 by Wade Search merchandising is applying merchandising judgment to search results: deciding which products deserve the top of each query, the way you already decide what leads a collection page. Instead of accepting default relevance order, you rank results by business rules such as sales, stock, margin, and conversion data. Search Is a Shelf Merchants plan collection […] Read more »