Quick Notes The Best Sort Order for a Best Sellers Collection October 5, 2026 / June 12, 2026 by Wade The best sort order for a best sellers collection is sales velocity over a recent window, typically the last 30 days, combined with inventory awareness so sold-out products fall to the bottom. Shopify’s built-in best selling option works, but it leans on longer sales history, so it goes stale and keeps yesterday’s winners on top […] Read more »
Conversion Rate Optimization Offers & BFCM Prep Plan BFCM Offers Backwards From Margin October 5, 2026 / September 14, 2026 by Wade ← All 100 tips · Tip 45 of 100 · 56 days to Cyber Monday BFCM offer planning should start from your margin and work backwards, not from a competitor’s banner and work sideways. Every November, stores set their discount by glancing at what everyone else did last year: 25 percent felt normal, 30 sounds […] Read more »
Analytics Conversion Rate Optimization News AI-Sorted Collections Delivered 131% Higher Conversion Rates in September 2026 October 5, 2026 by Wade The numbers are in and they keep getting harder to ignore. Every month, Dynasort processes billions of collection sort operations across thousands of Shopify stores, continuously learning which product arrangements drive the most revenue. September 2026 was no exception. Across more than 5.4 million collection sessions, our AI-powered sorting consistently outperformed Shopify’s default collection ordering […] Read more »
Conversion Rate Optimization Email & SMS Abandoned Cart Flow: Three Touches, First Within the Hour October 4, 2026 / September 14, 2026 by Wade ← All 100 tips · Tip 44 of 100 · 57 days to Cyber Monday Abandoned cart email flows are the closest thing ecommerce has to found money: the shopper chose a product, put it in the cart, handed you their email, and left. With roughly 70 percent of carts abandoned, this is not an […] Read more »
Quick Notes The Cold-Start Problem: Why Best-Selling Ignores New Products October 3, 2026 / June 12, 2026 by Wade Shopify’s best selling sort ranks products by past sales, so a new product with zero sales history starts at the bottom, gets little visibility, and therefore makes few sales. That feedback loop is the cold-start problem. The fix is a blended sort that weights product newness alongside sales, giving new items a temporary visibility window […] Read more »
Conversion Rate Optimization Search & Discovery Zero-Result Searches: Rescue Shoppers With Fallbacks October 3, 2026 / September 14, 2026 by Wade ← All 100 tips · Tip 43 of 100 · 58 days to Cyber Monday Zero-result searches are the highest-intent failures on your entire store. Think about who types into a search box: someone who knows roughly what they want, described it in their own words, and asked you directly. Tip 40 had you measure […] Read more »
Conversion Rate Optimization Speed & Mobile Test Your Store on a Cheap Android Over Cellular October 2, 2026 / September 14, 2026 by Wade ← All 100 tips · Tip 42 of 100 · 59 days to Cyber Monday Mobile site speed testing on a cheap Android over a cellular connection will tell you more about your store than any dashboard, because that device is your median mobile customer. You experience your store on a flagship phone, on office […] Read more »
Quick Notes How Many Recommended Products Should You Show? October 1, 2026 by Wade Fewer than most stores show. Post-purchase, three or four products read as a confident suggestion. On product and cart pages, one clean row sized to the device works better than a grid. And every row needs a minimum count, at least two, below which it hides itself entirely rather than render sparse. Fewer, Better A […] Read more »
Collections & Merchandising Conversion Rate Optimization Give New Arrivals a Boost Window, Then Let Data Decide October 1, 2026 / September 14, 2026 by Wade ← All 100 tips · Tip 41 of 100 · 60 days to Cyber Monday New arrivals on Shopify collections are born at the bottom of the page, which is a strange way to treat the products you just spent months and real money bringing into the world. Under “Best selling” sort, a product with […] Read more »
Quick Notes What Is Inventory-Aware Merchandising for Shopify? September 30, 2026 / June 12, 2026 by Wade Inventory-aware merchandising means using stock levels as a first-class input when ordering products in a collection. Instead of ranking purely by sales or recency, it pushes sold-out and nearly sold-out products down, surfaces overstocked items you need to move, and keeps your best positions reserved for products shoppers can actually buy in their size or […] Read more »